1,890 internet searches are performed every second worldwide. In order to ensure that your website receives more of this traffic, SEO, or search engine optimization, should be utilized. Since eCommerce sales exceeded 200 billion dollars in 2011 alone, it is important to use SEO in order to receive more business. However, SEO can be tricky to use correctly, and SEO tips are often needed for guidance. By following these SEO tips, your website can continuously generate the traffic it needs.
1. Provide a user friendly experience. Your website should be designed around appealing to everyone who visits your site, especially those who are aged 14 and older, as 88 percent of users who browse products online are in this age range. Since 75 percent of users only look on the first page of search results, it is important to grab their attention from the second they click on your website. Your website should be clear and easy to navigate through, as well as contain the most helpful information possible.
2. Keep working to sustain your ranking. Unfortunately, when many websites initially rank high on search results, they neglect to maintain their ranking. Content based SEO is a way to avoid this. Content creation is quickly becoming the face of Seo, as search engines tend to rank websites higher when they use content creation. By continually creating content that contains relevant keywords, such as articles and blogs, search engine algorithms will continue to keep your website ranked higher as long as high quality content is being produced on a frequent basis.
3. SEO should appear to be organic. While it is true that 80 percent of users only click on organic links, this tip means to keep your content creation humanized. The content you produce should never sound repetitive or robotic, otherwise search engines might flag it as spam and remove your website from the search results page. SEO resellers, for example, will continue to write numerous articles and blogs for your company that are always different, but that are also always about the same topics. By doing so, search engines will recognize that the content is not computer generated spam.
Since SEO leads have a 14.6 percent close rate, it is important to utilize SEO correctly in order to benefit from it most. By following these SEO tips, your website will not only generate more traffic, but it will also keep this traffic as long as these Seo tips are continuously used. By permanently receiving more traffic, your business can potentially see a substantial increase in sales.